詳細資料ISBN:9780131126824
叢書系列:餐旅
規格:精裝 / 普通級 / 單色印刷 / 初版
出版地:台灣
內容簡介 THE LEADER IN ROOMS MANAGEMENT EDUCATION AND JOB-TRAINING FOR OVER TWO DECADES. THIS TEXT PROVIDES EXCEPTIONALLY COMPLETE COVERAGE OF THE HOTEL'S FRONT OFFICE AND ALL OF THE SUPPORT POSITIONS THAT MAKE IT WORK—FROM THE GLOBAL RESERVATION NETWORK, TO LEGAL CONCERNS, SALES AND MARKETING TECHNIQUES, MANAGEMENT ISSUES, ROOM RATE FORMULAS, AND CONTROL AND OVERSIGHT. THE SEVENTH EDITION OF CHECK-IN; CHECK-OUT FOCUSES ON THE BROAD VIEW OF LODGING MANAGEMENT AND ALL THAT IT ENTAILS. IN A SEQUENCE THAT FOLLOWS THE FLOW OF MOST GUESTS—RESERVATION, ARRIVAL, BILLING, DEPARTURE, AUDITING AND ACCOUNTING—THE BOOK TREATS BOTH THE HOW (E.G., COMPLETING A REG. CARD) AND THE WHY (E.G., YIELD MANAGEMENT) WHILE KEEPING STUDENTS ABREAST OF THE TRENDS CURRENTLY AFFECTING THE INDUSTRY.